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  • BREAKFAST BRIEFING: FROM AGENCY TO PRODUCT COMPANYTUESDAY, 26 FEBRUARY

    In Association with BIMA
     8.30am for 8.45am Start – Ends 10am
    The Loft 


    Once upon a time, you were an agency. Until you became a tech or product company.


    What’s that transformation like?

    What are the drivers for change?

    What’s the secret to a successful own product initiative?


    A panel of experts who have made the switch from agency to product company will discuss what’s important to businesses when choosing a partner to work with. Is it the product/IP? Or is it providing a truly bespoke service and building a lasting relationship? They will also explore the future of the brand/agency/digital product company relationship.

     

    The panel will represent a cross-section of brands, agencies and product companies.

     

    The event is free for members and their guests. Complimentary tea, coffee and pastries will be served prior to the talk.
     

    In association with BIMA
     
    To be added to the guest list please contact Charlotte